In this course, by Verizon Small Business Digital Ready, you'll learn how to create video content that is valuable and compelling to your desired audience and gain tools and techniques to get your videos in front of them, inspiring them to engage with your brand.

In this course, by Verizon Small Business Digital Ready, learn the power of telling your story and how it can be leveraged to activate investors, clients and brand ambassadors, scale your business, and build community.

In this course, by Verizon Small Business Digital Ready, you'll learn the basics of building a brand identity, as well as how to differentiate your products and services and connect customers to your business.

For a business owner, contracts quickly become a part of everyday life. Whether it's a sales invoice, a lease agreement, or a non-disclosure agreement, considerable thought and intention should go into your contracts to ensure that they're legally enforceable — offering the right protection for your business. This course from Verizon Small Business Digital Ready covers contract law essentials that every business owner should know, as well as tips on what to include when drafting your own.  

Business technology is always changing, so IT products that may have been considered cutting-edge not too long ago, may not be serving your needs as well today. You probably know your tech stack is critical to your business, but how do you determine the right time to upgrade different solutions? In this course from Verizon Small Business Digital Ready, we will discuss the key considerations for evaluating your hardware, software, or infrastructure so that you can make an IT investment that offers true value to your business.

When people think of entrepreneurship, they typically think about creating a startup from scratch. However, buying and growing an existing business offers an alternative path to ownership with its own risks and rewards. In this course, from Verizon Small Business Digital Ready, we'll discuss the pros and cons of buying an existing business, as well as the critical elements you need to consider when investigating if the purchase is right for you.  

Embark on a journey to revolutionize your business marketing with the power of artificial intelligence. This course from Verizon Small Business Digital Ready is your gateway to unlocking the full potential of AI to optimize your marketing budget, test the effectiveness of your campaigns, and get your products or services in front of the right audience at the right time. 

This Verizon Small Business Digital Ready beginner course will guide you through eCommerce basics, identifying the different ways you can sell online either through a marketplace or by building your eCommerce website. You’ll also explore ways to make your first sales online and leave with a personalized action plan to begin eCommerce marketing efforts. Whether you have a physical store and are looking for ways to reach more customers or you’re looking to start your business from scratch online, there are plenty of reasons to consider eCommerce.

Are you overwhelmed by having to do it all yourself? Instead of being a superhuman, why not start focusing on the things that only you do best? If you’ve taken the Track Your Finances: Financial Statements at a Glance course, or are familiar with basic accounting, this is for you. This intermediate course from Verizon Small Business Digital Ready covers what it takes to make your small business profitable. You’ll be guided through a series of prompts and simple equations to determine your business’s value and visibility.

Whether you are new or existing, it’s essential to gain access to the funding that you need in order to operate and grow your business. Building and maintaining good credit is one way to get you there. But how do you get there? This course by Verizon Small Business Digital Ready will guide you through the key terms and concepts you need to understand about credit, why credit is so important, and how to build a credit score that will unlock the funding you need for your business.

In this course from Verizon Small Business Digital Ready, we'll discuss three of the most effective ways to leverage AI, including using chatbots, automating workflows, and drawing on predictive business insights to drive better business decisions and growth. With the latest advancements in artificial intelligence, businesses now have more opportunities to complete with larger companies through technology.

This course from Verizon Small Business Digital Ready covers the basics to help you prepare and respond to RFPs, RFQs, and RFIs as a critical component to winning government and corporate contracts. A stellar RFP is the cornerstone to winning a contract, and winning contracts affords you the opportunity to have your business listed within a corporation’s database as a supplier of goods and services. In this course, you will uncover the common mistakes and roadblocks to avoid and how to write a winning proposal.

Managing day-to-day operations to keep your business running smoothly can require a lot of time and attention, leaving you with less capacity to nurture customer relationships or pursue growth strategies. Fortunately, digital technology is driving many innovations that can help you streamline manual or outdated processes to optimize your time and effort. In this course by Verizon Small Business Digital Ready, you will learn how to create standard work procedures and leverage digital tools to improve operational efficiency, cut costs, and drive profits.